Recognition

Awards & achievements

All we do is win, win, WIN!

Awards are not the point; the results behind them are. Each of these started as a commercial problem: a new brand in a saturated category, an exhibition stand that had to work without touch, a health message nobody was listening to.

4: Awards won
2: MUSE Creative Awards
2: Summit Awards
22+: Years in the region

MUSE Creative Awards 2021

Aqua de Fonte Branding Strategy

Gold Winner · Aqua de Fonte

We created a refreshing brand identity for Aqua de Fonte with the launch of our creative campaign “Taste Life in Every Drop”.

Through this campaign we identified the challenge of the UAE being one of the biggest markets for bottled water consumption, with over 25 brands vying for the biggest share, making it tough for new brands to enter. We established and positioned Aqua de Fonte as modern, youthful and energetic, creating a key differentiator in an overly saturated market.

MUSE Creative Awards 2021

GSK Sensodyne Touch-Free Interactive Stand

Silver Winner · GSK

We conceptualised, designed, fabricated and installed GSK Sensodyne and Parodontax's award-winning exhibition stand at the UAE International Dental Conference and Arab Dental Exhibition (AEEDC) at the Dubai World Trade Centre, 29 June – 1 July 2021.

We strategised a new line-up of activities, keeping the pandemic restrictions in mind, to create a touch-free interactive experience for passers-by, engaging them and increasing brand recall and recognition through each interaction.

Summit Awards

Philips Health Care

Winner · Philips

70% of cardiac arrests happen outside hospitals, with only 46% getting immediate attention.

We installed posters with a live heartbeat monitor around Thumbay hospitals in the UAE that tracked life when CPR was performed on a protruding heart. The work increased awareness among people by 46%, because you don't need to be a doctor to save lives.

46%: increase in awareness
70%: of cardiac arrests happen outside hospitals

Summit Awards

Breast Cancer Awareness

Winner

Over 12 people are diagnosed with breast cancer every day in the Middle East.

We dramatised magnified cancer-cell images as a series of art posters, showcased in the India Club and World Trade Centre during Business Network International meetings throughout Breast Cancer Awareness Month, increasing donations for the awareness campaign by 60%.

60%: increase in donations
12+: diagnosed every day in the Middle East

Why the work wins

Strategy first.
The trophy is a by-product.

Advertising expertise

Since 2004 we have been offering the best in brand and corporate communications to clients across many industries, including but not limited to FMCG, pharmaceutical, medical and luxury. That comes from a combination of years of experience, knowledge of the latest trends, and a team of creative and strategy experts.

Value addition

We raise the bar for what an agency can do for you, taking a complete and versatile approach that is objective-driven, result-oriented and cost-effective.

Real-time response

Just because the future is digital does not mean the bots take over what we do best: being human. Our 100% human team of creatives and strategists understand the need, research the solution and deliver the right communication at the right time.

Relationship over retainership

For two decades we have fostered close partnerships with both SMEs and multinationals. We value relationships over service retainers, because trust is built over time, not in contracts. Inside knowledge, sound advice and smarter strategies all included.

More work