Advertising
Revitalising American Classic for M.H. Enterprises
- Client
- M.H. Enterprises
- Year
- 2024
- Discipline
- Advertising
The work
A rebrand of American Classic for M.H. Enterprises, rebuilding the logo to evoke heritage and credibility through American colours and themed elements, and lifting the brand's premium positioning through packaging. Prism developed consistent packaging variations with a modern appeal across more than 70 SKUs.
Scope of work
- Logo rebrand evoking heritage and credibility
- Premium packaging positioning
- Consistent packaging variations across 70+ SKUs
