Integrated Marketing
C.B.C. Brand In-Store Retail Activation & Radio Campaign
- Client
- C.B.C.
- Year
- 2022
- Discipline
- Integrated Marketing
The work
An in-store retail activation for the C.B.C. coconut oil brand, supported by a radio campaign to build reach beyond the aisle and drive shoppers to participating stores.
Scope of work
- In-store retail activation
- Radio campaign production and media