Social & Digital
Pinnacle Interiors: SEO
- Client
- Pinnacle Interiors
- Year
- 2024
- Discipline
- Social & Digital
The work
An SEO campaign for Pinnacle Interiors built to increase organic traffic and improve search engine rankings for target keywords, producing strong gains across both organic and direct sessions and a large expansion of ranked keywords.
The brief
Pinnacle Interiors wanted organic traffic and better rankings for target keywords in interior fit-out, a category where buyers research heavily before enquiring.
How we approached it
The programme targeted breadth as well as position: getting a large keyword set into the top 30 and then pushing the commercially valuable terms into the top 10 and top 3.
Scope of work
- Technical SEO audit and fixes
- On-page optimisation for target keywords
- Content optimisation
- Organic and direct session tracking
